Q.2. How does your media product represent a particular social group?

After carrying out research on my target audience I discovered that my readers would likely be males aged between 17 and 25. These people will have an interest in much of the media looking for something good rather than something of a specific genre. I feel that by using dark colours and a bold font I will have successfully appealed to my demographic as it looks rather rough. The heavily contrasting colours also add to the atmosphere I try to create of a rock magazine that will cover less mainstream higher quality music.

taking photographs I tried to create aggressive and dominating poses further adding to the atmosphere I was trying to create.

These three different poses capture the attitude of the character as cocky and fearless, an appearance some have come to expect from rock music. My demographic will either empathise with this character or envy him meaning they will want to read about his life. Using a particular artist will also encourage their fanbase to buy the magazine. This means picking a well-known artist within my target audience will boost sales. Comparing this to some other characters in magazines I have looked at my artist captures the image that is conventional within rock music.

My magazine represents this audience as it represents their lifestyle. Young people (more so in men as portrayed by the media) tend to live reckless lives, drinking too much and partying too hard. Rock culture is shrouded in this image and my magazine through the use of bold fonts and a cocky artist as the subject. Besides this I also appeal to a much older audience as my magazine covers band which are not currently popular but considers as “vintage” or “old school”. This brings in a separate part of rock culture with people looking to rekindle their youth through the feeling of nostalgia.